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Bringing the Future of Mortgage to Market at Pylon

July 1, 2025
Brett
Brett Byron
After years of building and scaling marketing at high-growth startups, I’m joining Pylon as VP of Marketing to bring the future of mortgage to market.
Brett

Over the years, I’ve found myself most drawn to companies at the forefront of seismic shifts, those using new technology to redefine entire industries. At Apple, it was the rise of mobile. At Affirm, it was a new way to think about credit. As a founder, I explored the early potential of large language models.

The pattern is that I love messy, complex problems in big markets, and the opportunity to help build something so compelling it makes the old way feel obsolete.

That’s exactly what brought me to Pylon.

A $13 trillion problem

Mortgage is one of the largest financial markets in the world, and one of the most structurally broken. The current mortgage manufacturing model relies on a bloated chain of intermediaries, stitched-together legacy systems, and manual processes riddled with inefficiency. The result is a slow, expensive system at the heart of the home affordability crisis.

Pylon is rebuilding mortgage from the ground up with programmatic infrastructure that makes origination leaner, faster, cheaper, and fully automated: from borrower application to capital markets execution.

The right kind of people

As much as I care about the problem, I care even more about the people solving it. I’ve had the privilege to work with exceptional teams at every stage of growth, from large-scale operations to early scrappy startups. I know what great looks like, and the Pylon team has it.

The people here are smart, high-agency, and deeply motivated by the challenge in front of us. The team has deep fintech infrastructure and mortgage experience, primarily coming from Stripe, Better, and other top-tier technology businesses. They joined Pylon to do the most meaningful work of their careers. When you are chasing a vision this ambitious, that is exactly who you attract.

The marketing challenge

What makes Pylon especially exciting for me is the scope and ambition of the marketing challenge. Pylon serves a diverse range of use cases, from regional brokers to fintechs, crypto platforms, and Fortune 100 banks. Some come looking for a set of powerful APIs. Others for pre-built components they can plug in and quickly launch. Each customer segment brings unique technical needs, challenges, expectations, and definitions of value.

We have strong product-market fit and have already proven out a scalable growth model. With that foundation in place, the marketing challenge is to firmly establish a new category in a legacy industry, introduce a fundamentally superior technology and way of doing business, and deliver across a broad range of customers. That means a narrative that feels inevitable, scaling our growth engine with our ambition, and earning trust with every segment we serve. At the foundation is strong product marketing, and the opportunity extends across brand, content, demand, and beyond.

Looking ahead

The mortgage industry is at a turning point. The old way is failing, and the opportunity to build a fundamentally better approach is enormous. I’m excited to lead the charge in bringing Pylon’s platform to market, define a new category, and usher in the future of mortgage infrastructure.

If you’re working in mortgage, fintech, or just curious about what we’re building, I’d love to connect and explore how we can drive this change together.

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